PEP'S PUB POP-UP
PACKAGING & VIDEO
Pep’s Pub is a pop-up restaurant enveloped in a unique style that blends the 1920’s mobster era with the 1920’s cartoons. Using the legendary Eastern State Penitentiary story of the imprisoned dog, Pep, I used this as my motivation to create this pick up and go pub within the prison at night.  The logo prominently depicts a cartoonified version of Pep the dog in that cartoon style notorious for the era.  The lock up for the logo takes notes from the history of license plates being made at Eastern State at the time so this gave me a perfect opportunity to add more info in a fun way.
Instructor: Paul Sheriff

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